UK registered direct to consumer ecommerce operator

What we do

The eight operating capabilities behind every store we run.

Our primary activity is operating company managed direct to consumer ecommerce stores. These are the capabilities that sit behind every order we fulfil.

01

Product Research & Selection

We evaluate online demand, customer problems, price positioning, supplier availability and margin potential before promoting any product on our stores.

  • Demand & trend analysis
  • Margin and price-point validation
  • Supplier capability checks
  • Competitor benchmarking
02

Virtual Storefront Management

We build and manage company owned virtual storefronts end to end. Product pages, content, checkout flow, policies and trust signals.

  • Conversion-focused product pages
  • Mobile-first checkout flow
  • Trust signals & policy pages
  • Ongoing A/B testing
03

Paid Advertising & Acquisition

Customer acquisition through Meta, Google and TikTok, with budget caps, daily monitoring and pause rules for underperforming campaigns.

  • Meta, Google & TikTok campaigns
  • Creative testing & iteration
  • ROAS & CAC monitoring
  • Budget caps and risk controls
04

Creative Production

Advertising, product and lifecycle creative produced in house. Supported by AI assisted iteration and reviewed for accuracy and compliance.

  • Ad creative & static assets
  • Product page copywriting
  • Email & lifecycle creative
  • AI assisted variation testing
05

Supplier & Fulfilment Coordination

Supplier onboarding, order confirmation, fulfilment tracking and delivery updates — keeping customers informed from purchase to doorstep.

  • Supplier sourcing & onboarding
  • Order processing workflow
  • Delivery tracking & updates
  • Returns & refund handling
06

Customer Service & Retention

Enquiries, order questions, refunds, returns and after-sales support — plus compliant follow-up marketing for repeat purchase.

  • Email & chat support
  • Refund & complaint resolution
  • Review & feedback collection
  • Compliant retention marketing
07

AI & Automation

AI supports research, competitor monitoring, creative production, reporting and customer support. With human accountability on accuracy and compliance.

  • Product & competitor research
  • Ad creative assistance
  • Reporting & analytics summarisation
  • AI customer-support agents
08

Performance Analytics

Every store measured against the same commercial metrics — conversion, CAC, ROAS, AOV, gross margin and repeat purchase rate.

  • Daily campaign performance
  • Store & funnel analytics
  • Cohort & LTV analysis
  • Operational KPI dashboards

Looking ahead

Future e-commerce growth services

As a secondary, future activity, ARY ECOM LTD plans to offer selected businesses practical growth support drawn from operating our own stores — store setup, product-page optimisation, paid ads management, AI-assisted research and operational advisory. This is framed as implementation support, not abstract consultancy, and is only treated as live revenue once delivered and invoiced.

Discuss a commercial opportunity