How we operate
An end to end D2C pipeline, measured at every stage.
Every ARY ECOM LTD store runs on the same eight stage operating model. From research through optimisation, with commercial and governance controls applied at each step.
- 101
Market & product research
Category demand, customer problems and competitor pricing analysed before any product is considered. AI supports discovery; humans validate.
- 202
Product & supplier validation
Shortlisted products tested against supplier availability, unit economics and delivery capability. Nothing goes live without a viable P&L.
- 303
Storefront development
Product pages, checkout, policies and trust signals built for virtual storefronts. Mobile first, conversion focused, ready for paid traffic.
- 404
Customer acquisition
Meta, Google and TikTok campaigns launched with capped budgets, daily monitoring and creative iteration. Pause rules on underperformers.
- 505
Order fulfilment
Orders confirmed, routed to suppliers and tracked through to delivery. Customers informed at every step.
- 606
Customer support
Enquiries, complaints, refunds and returns handled through email and chat with clear SLAs and human escalation.
- 707
Retention & email marketing
Compliant lifecycle marketing. Welcome, post purchase, replenishment and win back. Supported by AI assisted copy.
- 808
Performance optimisation
Every store reviewed against conversion, CAC, ROAS, AOV, margin, repeat rate and delivery performance.
Governance & responsible operations
The controls we apply across every store we operate.
ARY ECOM LTD does not claim certifications it does not hold. What follows is the discipline the company applies day-to-day across its brands.
Accurate product claims
Factual descriptions with evidence retained for every claim we make in ads or on product pages.
Responsible advertising
Budget caps, cost-per-purchase monitoring and pause-rules on underperforming campaigns.
Customer-data protection
Customer data handled through virtual storefronts and other reputable platforms, in line with UK data-protection expectations.
Clear delivery information
Delivery timings and post-purchase updates communicated transparently at checkout and after ordering.
Fair returns handling
Refunds and returns processed against a written policy, with clear routes to escalation.
Supplier monitoring
Supplier performance tracked; underperformers replaced. Fulfilment issues traced back to source.
Human review of AI content
Anything customer-facing that AI generates is reviewed by a human for accuracy, legality and quality.
Financial & operational records
Virtual storefront data, ad-account exports, supplier invoices and bank records kept as the operating audit trail.
Work with the operating company behind the brand.
For supplier, partnership or growth-service enquiries.
Contact ARY ECOM LTD